The values of a company
The values ??of a company are qualities, principles or beliefs that a company owns and which guide or guide the decisions, actions and behaviors of its members.
Set the values ??of a company allows us to guide or direct the decisions, actions and behaviors of workers depending on these and so, for example, let them know what to prioritize when making a decision, creating a product or deal with a customer .
But besides this, set the values ??of a company allows us to give an identity and personality, lay the foundation for their culture, inspire and motivate workers, and project a positive image among employees, suppliers, public and community.
It is for these reasons that the values ??of a company must not only be known by employees, suppliers, public and community, but also must constantly remind hac�rseles.
The values ??are enlisted by the declaration of the mission of the company , and even within it, although it is also common to find companies that list their securities independently in a values ??statement.
Some places where companies often publish the declaration of its values ??are the murals located within its facilities, reports or internal documents, business plans, its website, and marketing materials such as brochures and cards.
The values ??of a company usually correspond to the values ??of the owner or owners thereof, so to define the values ??of our company could start by identifying the values ??we have and we'd also had our company.
To identify our values, we might ask the following questions:
What principles, beliefs or philosophy sustain our daily decisions or actions?
What qualities are most admire in others?
What high motivations behind our mission or purpose in life?
What do we value most when treating our workers or serve our customers?
To define the values ??of our company we could also summon the members of our management and / or our main workers team and ask them what they think are the values ??that our company has or what they think should possess.
It is advisable to first make a shortlist of about 8-10 values, and then discard those that we believe would not remain in our company with the passing of the years, and not aligned with the mission of this, to stay with a 5 to 7 values ??(greater number could cause us to lose focus and credibility).
Some values ??that companies often declare as their own and that you should refer to define our company are:
Innovation : refers to the search for constant innovation in products, services or processes.
Quality : refers to the priority given to the quality of products, services or processes.
Customer Service : refers to the priority given to good customer service, the friendliness, the speed of attention, etc.
Honesty : refers to the importance that is given to honesty, either at the time of advertising, selling a product, service the customer, etc.
Development workers : refers to the concern for the professional development of employees, by providing opportunities for advancement, good working conditions, etc.
Social Responsibility : refers to the concern for social welfare, community development, environmental care, etc.
Teamwork : refers to the priority given to teamwork rather than the individual work.
Striving for excellence : refers to the pursuit of excellence in product design, customer service, process creation, etc.
Finally, by way of example and as reference, see the statement of securities of the company Hewlett-Packard technology:
Passion for customers : we put our customers first in everything we do.
Trust and respect for others : work together to create an inclusive culture based on trust, respect and dignity for all.
Achievements and contribution : we strive for excellence in everything we do. The contribution of each person is essential to our success.
Results through Teamwork : collaborate effectively, always looking for more efficient ways to serve our customers.
Speed ??and agility : are resourceful and flexible, and get results faster than our competitors.
Significant innovation : we are a technology company that invents useful and significant.
Absolute Integrity : We are transparent, honest and forthright in our dealings.
The values of a company
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